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January 15, 2018

Why Hunting for the Perfect Content Creation Tool is a Waste of Time (And What You Should Do Instead)

Why Hunting for the Perfect Content Creation Tool is a Waste of Time (And What You Should Do Instead)

  Hi! My name is Prerna and I'm addicted to tools. That's right. As a conversion copywriter and content creator, I love a cool content creation tool more than a Caramel Macchiato and keep adding new ones to my virtual toolbox. Thanks to sites, like AppSumo, that make buying tools, at a ridiculous saving, such a breeze. While being a 'toolaholic' is great since I end up saving time, doing more and getting better results... but this 'addiction' can be damaging too. You could waste … [Read more...]

Article by Prerna Malik / Productivity for Business Owners, Productivity Tips, Tips and Ideas Leave a Comment

August 4, 2017

How to Increase Revenue by 50% Without Working More Hours

How to Increase Revenue by 50% Without Working More Hours

As a freelancer or service provider, you usually have ONE key goal: Increase Revenue. More often than not, that requires one of two things - either work more hours or go the agency model and have a team of people to work for you. When we started our business in 2011, we adopted a hybrid business model that included both digital products and services… but over a period of time, the demand for our services grew rapidly and the product side of our business took a back seat. Here is what we … [Read more...]

Article by Mayank Malik / Life of a Smallbiz Owner, Productivity for Business Owners, Productivity Tips, Small Business Resources, Tips and Ideas Leave a Comment

January 21, 2016

Blog Planners: A Blogger-slash-Business Owner’s Look at the Best Blogging Planner for Productivity and Profitability

Blog Planners:  A Blogger-slash-Business Owner’s Look at the Best Blogging Planner for Productivity and Profitability

Disclosure: This post contains affiliate links, including from Amazon.com If I had to tell you ONE thing you can do this year to be more productive, grow your blog and earn more money, it would be to invest in a blogging planner. Honestly, it is THE best way to stay intentional, focused and inspired as you walk the path of a blogger and a business owner. How does a blog planner help professional bloggers? Simple. It keeps your goals, your progress, your actions and your intentions, … [Read more...]

Article by Prerna Malik / Productivity for Business Owners, Productivity Tips, Small Business Resources Leave a Comment

January 8, 2016

How You Can Keep Kids Busy and Engaged Without Switching on the TV, Taking out the Tablet or Buying More Toys

How You Can Keep Kids Busy and Engaged Without Switching on the TV, Taking out the Tablet or Buying More Toys

One of the questions that nearly every single work-at-home mom asks me in our coaching sessions is “How do I keep the kids busy so that they’re happy and I don’t feel guilty?” I get that. I’ve been there way too often, especially since we went full-time with this business when Manini had just turned 2. With both Mayank and me working out of home, we needed a system to keep Manini who is also, an only child busy and engaged so that she’d be happy while we could knock off work. Plus, … [Read more...]

Article by Prerna Malik / Life of a Smallbiz Owner, Productivity Tips Leave a Comment

December 28, 2015

The Secret Productivity Booster for Parentpreneurs No One’s Ever Told You About

The Secret Productivity Booster for Parentpreneurs No One’s Ever Told You About

Being more productive is something both Mayank and I are super passionate about. We believe in safeguarding our time and one of our core business values is freeing up time for time-starved entrepreneurs. Naturally, we’re always on the lookout for ways to dial back the hours and get more done without getting overwhelmed. And while it is tempting to download a myriad of apps and get a ton of planners, what one usually really needs as a productivity booster is something much simpler. Today I … [Read more...]

Article by Prerna Malik / Productivity Tips Leave a Comment


We’re a husband-wife team who love content, community and cooking. This space is where creative entrepreneurs, like you, find everything they need to infuse passion, purpose and profits into what they do. We share actionable copywriting and social media tips, lessons that we’ve learnt as we built a 6-figure business, easy-as-pie strategies to help you free up time, earn more and enjoy life while you do it all. Want to know more about us? Of course you do! Read more…

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